ATLATLANTA ORIGINAL. YOUR WORLD. YOUR SHINE.Create your one-of-one
JR diamond logo
JR Da JewelerCUSTOM GOLD & DIAMONDS
Talk to JRBuild
Gold honeycomb diamond grillz

ATLANTA ORIGINAL. NATIONWIDE ENERGY.

Made to
Make Noise.

Honeycomb grillz. Heavy links. One-of-one pieces.
The only way. The JR way.

THE HONEYCOMB EDITGold. Diamonds. Unmistakable presence.

THE VISION BECOMES REAL

Start with the form.

Choose your teeth. Choose your gold. Find your shine.

Diamond grillz design inspiration
Preparing your 3D experience
1Shape2Set3Shine
Build your own grillz

Scroll to see it come together.

YOUR SMILE. YOUR SIGNATURE.

Find your set.

Build your grillz

Campaign visualizations inspired by JR’s designs. Starting prices shown are for standard configurations; pictured specialty settings are individually quoted.

BEYOND THE GRILLZ

Customize your piece.

Enter the 3D studio

ATLANTA MADE US DIFFERENT

The city moves.
We make it shine.

From the streets to the studio.
Original energy. One-of-one jewelry.

Inside the JR circle
ATLANTA, GA · THE JR WAY

ONE-OF-ONE ENERGY

From JR’s own studio.

Explore custom originals
JR’s Mr. Perfect custom rose-gold grillz from his original studio post

THE DETAILS MAKE THE DIFFERENCE

Mr. Perfect.
Every cut counts.

Marquise, round, emerald and princess cuts. Rose gold. A signature custom set from JR’s own studio.

Explore the original

IMAGINATION INTO SOMETHING PERSONAL

Built to your
expectations.

Start with an idea. Shape every detail with JR.

Create your custom piece

THE PEOPLE. THE PIECES. THE PRESENCE.

The culture wears JR.

Meet the JR circle